We’re thrilled to mention you to Jacknife are leading the fresh go-to-paign to own Hard-rock Lodge & Gambling establishment Ottawa-the fresh brand’s very first-actually ever Canadian venue! Because the Hard-rock embarks into the an excellent $350M expansion and you will rebrand, we have been honoured so you’re able to shape a campaign that do not only honors Tough Rock’s heritage and also amplifies the ability in the Ottawa.
Noted for getting immersive activity enjoy international, the tough Material� has long been your favourite global destination for neighbors and you can travelers equivalent. The brand is in a vibrant day and age away from extension and you can revitalization, and phase is set getting a huge opening off Canada’s first Hard rock Lodge & Gambling establishment � which have Jacknife top the new costs to develop the latest go-to-paign because of their Ottawa location.
HRI became the original in person-owned playing company designated good You
�The 350 million dollars expansion and you will rebranding have a tendency to interrupt the resort, activity, hospitality, and you will gaming marketplace during the Eastern https://kungaslottet-se.com/ Ontario and you may past,� claims Christine Crump, Chairman of Hard-rock Resorts and you can Casino Ottawa. Canadians won’t need to cross a boundary to experience all that Hard-rock is offering. Jacknife’s work coincides to the community-group performs and you will skills we deliver to our travelers.�
The brand new range of Jacknife’s performs boasts a complete proper and inventive growth of the new wade-to-paign, having a watch building adventure and you may riding engagement around the every touchpoints. The fresh promotion will embody the new essence from Tough Rock’s vibrant society, guaranteeing the hole gets an excellent beacon getting recreation candidates.
�Our company is very happy to come together which have a worldwide brand like Hard rock at the such as a crucial time,� claims Mikey Richardson, Co-Inventor and you may Government Imaginative Manager in the Jacknife. �Top honors-around the fresh 2025 release gives us the opportunity to would some thing it’s charming-a campaign that not only honors Hard Rock’s legacy and in addition amplifies the energy inside the Ottawa.�
Which connection emphasizes purpose-determined storytelling, having each other Jacknife and hard Stone Resorts & Gambling enterprise Ottawa worried about curating a seamless, high-impact brand experience that can lay the brand new phase to own a huge starting such as hardly any other.
Hard rock Worldwide (HRI) the most globally approved enterprises having venues within the more 74 nations spanning 313 locations that include possessed/licensed otherwise treated Rooms, Gambling enterprises, Stone Storage�, Live show Locations and you will Cafes. The Unity of the Hard-rock� international support program rewards players to possess performing whatever like across using functions globally. HRI as well as launched a m&a titled Hard-rock Digital within the 2020, an internet sportsbook, retail sportsbook and you can internet sites playing program. Starting with an Eric Clapton keyboards, Hard rock is the owner of the fresh new earth’s largest and most valuable collection of genuine musical memorabilia at more 88,000 bits, being presented during the its cities international.
S. Best-managed Business of the Deloitte Private plus the Wall Road Record in the 2021 and has now because been recognized four times. Hard rock was also recognized because of the Forbes one of many Planet’s Top Businesses, together with Finest Businesses for ladies, Range and The brand new Grads and you can a high Higher Employer from the Travelling & Relaxation, Gaming and Amusement World. From the 2022 International Playing Prizes, Hard rock try titled House-Established Agent of the season for the 2nd amount of time in five ages.
Hard-rock Global already holds money grades off no. 1 money-stages get companies: S&P International Analysis (BBB-) and Fitch Evaluations (BBB). For more information on Hard rock Worldwide, go to hardrock or store.hardrock.
Rideau Carleton Gambling establishment technically open as the Rideau Carleton Raceway in the 1962, because Canada’s first-ever four-eighths kilometer egg-shaped and it has been a button section of Ontario’s harness rushing people from the time. Since introduction of betting in the , the city from Ottawa has already established as much as $6 million annually and most $106 mil as a whole costs getting holding Rideau Carleton Gambling establishment in this the latest National Money Area.
That have desperate anticipation of the starting of the latest Hard-rock Resorts & Local casino Ottawa, Rideau Carleton Casino stays discover 24/7, willing to serve the website visitors with the same time and energy and you may thrill. Hard rock try attempting to make a different state-of-the-art amusement facility that can soon promote the newest renowned Hard rock brand name to help you Ottawa and you can enliven the city such as nothing you’ve seen prior. Upcoming features should include a modern resort build with 150 bedroom, along with 22 rooms, stretched gambling floors in addition to one,500 slot machines, forty real time-motion dining table game, and highest-limit gambling. Guests can also enjoy more 10 food, pubs, and you may lounges, such as the renowned Hard rock Eatery and Council Oak Steakhouse. The resort may also be the place to find the brand new antique Material Store, a-1,800 along with chair Hard rock Live place, and you will genuine music memorabilia.
The newest studio is a big driver off business development and certainly will apply more than 700 regional customers, shortly after completed. Hard rock Hotel & Gambling establishment Ottawa will stay the newest lifestyle off community funding as a consequence of regional sponsorships and you will nonprofit partnerships, improving the lifestyle off citizens and you will individuals the same while the is based not as much as Rideau Carleton Gambling enterprise.
Rideau Carleton Local casino try operated from the Hard-rock Around the world and governed by Ontario Lottery and Gambling Organization (OLG). That have OLG union, Rideau Carleton Gambling enterprise reveals a daily commitment to in control gaming which have full utilization of OLG’s Plays which can be accepted from the RG Have a look at accreditation system.
For more information on Rideau Carleton Gambling establishment, check out rideaucarletoncasino
Jacknife try an independent, full-provider creative brand service based in the Toronto, Canada. Along with 29 years of business experience, Jacknife might have been at the forefront of taking exceptional marketing and creative ways to a diverse directory of members. Of the leveraging the new strong blend of strategic development, Jacknife empowers labels to create high team well worth from strength off advancement.